We craft thoughtful, guided brand identities for small businesses determined to build something lasting.
Hi, I’m Jamie, the designer behind Cool Boy Studio.
I work closely with small business owners to build brand identities that feel clear, confident and genuinely theirs. I’m not here to push ideas or overwhelm you with jargon. I’m here to listen, guide and help shape a brand that reflects who you are and where you’re heading.
Cool Boy Studio is built on care, collaboration and clarity.
The name came from my daughter, who once called me a “cool boy” while watching me design — and it’s a reminder to keep creating work that feels honest and something to be proud of.
Selected Works
A collection of brands guided by clarity, calm, and thoughtful design.
Our Process
Discover
We start by listening. We dive deep into your brand's story, values, and goals to truly understand the heartbeat of your business.
Define
Setting the strategy. We distill our findings into a clear creative direction that guides every subsequent design decision.
Design
Crafting the identity. We translate strategy into thoughtful, elegant visuals that resonate deeply with your target audience.
Deliver
Launching with care. We provide all the tools and guidance you need to implement your new brand identity with total confidence.